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The Verve

Formed
1989
in Wigan, Lancashire, England 
Active Decades
19001020304050607080902000 
 
by Jason Ankeny
Long acclaimed as one of the most innovative and spellbinding bands on the contemporary British pop scene, The Verve finally broke through to a mass international audience in 1997 with the instant classic "Bittersweet Symphony." By no stretch a study in overnight success, the group's rise was instead the culmination of a long, arduous journey that began at the dawn of the decade and went on to encompass a major breakup, multiple lawsuits, and an extensive diet of narcotics. Perfecting an oceanic sound that fused the exploratory vision of '60s-era psychedelia with the shimmering atmospherics of the shoegazer aesthetic, The Verve languished in relative obscurity while waiting for the rest of the music world to play catch-up, creating one of the most complex and rewarding bodies of work in modern rock & roll long before most listeners even learned of the group's existence -- only to again fall apart at the peak of their success.



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